Effective Date: April 12, 2026
HaulIQ.com is an AI-powered Transportation Management System (TMS) owned and operated by Strata Immersive LLC, an Illinois Limited Liability Company. We are committed to protecting your privacy and ensuring you have a positive experience on our platform.
This Privacy Policy explains what information we collect, how we use it, how we protect it, and your rights regarding your data. By accessing or using HaulIQ, you acknowledge that you have read and understood this Privacy Policy.
We collect information necessary to operate HaulIQ and provide you with our platform services:
We use the information we collect for the following purposes:
HaulIQ operates on a BYOK model where you provide your own API keys for third-party AI providers. Your data is transmitted directly to your designated AI provider (e.g., Anthropic, OpenAI) for processing, not to Strata Immersive. You retain control over which AI provider processes your data and can change providers at any time.
We do not use your personal or operational data to train or improve AI models. We may use only anonymized and aggregated data for the following limited purposes:
We never expose proprietary information such as:
HaulIQ uses Amazon Web Services (AWS) for data storage and processing:
All data transmitted between your device and HaulIQ servers is encrypted using TLS 1.3 (Transport Layer Security 1.3), the highest industry standard for data in transit.
All data stored on HaulIQ servers is encrypted using AES-256 (Advanced Encryption Standard with 256-bit keys), the strongest encryption standard available for data at rest.
We share data with service providers who assist in platform operation:
We do not sell, rent, or lease personal data to any third party. We do not monetize user data in any way.
We may disclose data if required by law, legal process, or government request, including responses to:
If HaulIQ or Strata Immersive is involved in a merger, acquisition, bankruptcy, or asset sale, your data may be transferred as part of that transaction. You will be notified of any change in ownership or control of your personal data.
We retain all operational, document, and usage data for as long as your account is active so you can access historical load information, driver records, and financial data.
Deleted data may persist in backup systems for up to 30 days as part of standard disaster recovery practices, but is not accessible to users or support staff.
You have the following rights regarding your personal data:
You have the right to request a copy of all personal data we hold about you. We will provide this in a structured, commonly used, machine-readable format (CSV, JSON, PDF).
You have the right to correct or update inaccurate personal data through your account settings or by contacting us.
You have the right to request deletion of your data, subject to legal retention requirements. Once deleted, we cannot restore the data.
You have the right to obtain a copy of your data and transmit it to another service provider without hindrance.
You have the right to request that we limit how we use your data, such as restricting AI processing while maintaining service operations.
You have the right to object to certain processing activities, such as marketing communications or analytics processing.
For any data processing based on your consent (e.g., call recording), you may withdraw consent at any time by contacting us.
HaulIQ does not use automated decision-making (profiling) to make decisions that significantly affect you. Load profitability scores and dispatch recommendations are tools to assist human decision-makers, not final determinations.
To exercise any of these rights, contact us at [email protected]. We will respond to your request within 30 days (or as required by applicable law).
If you are a resident of California, the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA) provide you with additional rights:
You have the right to know what categories of personal information we collect, the purposes for collection, and the sources of that information.
You have the right to request deletion of personal information, subject to exceptions for legal compliance and service fulfillment.
You have the right to opt-out of the sale or sharing of personal information. We do not sell or share personal information, so this right does not apply.
You have the right to limit our use of sensitive personal information to purposes necessary to provide services.
You have the right to correct inaccurate personal information.
You have the right to opt-out of automated decision-making that produces legal or similarly significant effects. You can contact us to limit AI-based profitability scoring while maintaining other platform services.
To submit a CCPA/CPRA request, contact our Data Protection Officer (DPO) at [email protected] or our Privacy team at [email protected]. We will verify your identity and respond within 30 days (or as required by law).
We will not discriminate against you for exercising your CCPA/CPRA rights through denial of goods or services, charging different prices, or providing different quality of service.
HaulIQ is intended for business use by individuals 18 years of age and older. We do not knowingly collect personal information from children under 13. If we become aware that a child under 13 has provided us with personal information, we will promptly delete such information and terminate the child's account.
If you believe a child has provided us with information, please contact us immediately at [email protected].
HaulIQ operates primarily in the United States, and data is stored on AWS servers located in the US. If you access HaulIQ from outside the United States, you acknowledge that your data will be transferred to, stored in, and processed in the United States, which may have different data protection laws than your home country.
By using HaulIQ, you consent to the transfer of your data to the United States and its processing according to US law and this Privacy Policy.
Cookies are small text files stored on your device that help us recognize you and enhance your experience on HaulIQ.
You can control cookies through your browser settings. Most browsers allow you to refuse cookies or alert you when a cookie is being sent. However, blocking essential cookies may impair HaulIQ functionality.
Some browsers include a "Do Not Track" (DNT) feature. We honor DNT signals and will not track your activity across websites when DNT is enabled.
We use third-party services like Google Analytics that may set their own cookies. Review Google's privacy practices at policies.google.com/privacy.
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of material changes by:
Your continued use of HaulIQ after changes become effective constitutes your acceptance of the updated Privacy Policy. Please review this policy periodically to stay informed about how we protect your data.
If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:
Email: [email protected]
Email: [email protected]
Strata Immersive LLC
Illinois, USA
We aim to respond to all privacy inquiries within 5 business days and will provide a comprehensive response within 30 days.
If you are not satisfied with our response to your privacy concern, you have the right to lodge a complaint with applicable regulatory authorities, including state attorneys general or data protection authorities in your jurisdiction.